Time to Face The Future Head-On

Newcomers to trucking are looking at established business models and probing for weaknesses with fresh eyes — and ideas. Photo: Daimler Trucks

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It’s happened before and it’s going to happen again – soon.

Somewhere, sometime in the very near future, Amazon’s Jeff Bezos, Microsoft’s Bill Gates, Tesla’s Elon Musk, or some other tech guru you you may never have heard of, is going to sit down and pore over every aspect of your business model they can find.

They’re going to look at the equipment you run and how you use it and when you get rid of it. Your fuel of choice and how much of it you burn. They’re going to look at your maintenance costs. When your shops are open. And when your shops are closed. The routes you run. How long your trucks stay out on the road. Who your customers are. What your customers’ demands are – how green they want you to be, how efficient they want you to be. They’re going to look at what you pay your front office people and technicians working in your shops. They’re not only going to look at what you pay your drivers, they’re going to look at how you pay your divers. They’re going to look at the tools you give your drivers to help them work and live better out on the road. And they’re going to look at your profit margins and how much money you’re bringing in.

All of that is nothing new. It’s called “due diligence,” and pretty much anyone interested in starting a business does the same thing before investing time, money and energy in a new venture.

But what is different is these visionaries are looking at your business with fresh eyes. They’re looking at every aspect of your operations through the prism of new …Read the rest of this story

Source:: http://www.truckinginfo.com/blog/truck-tech/story/2017/08/time-to-face-the-future-head-on.aspx