Target's holiday comparable sales rose marginally, shares tank

Target's holiday comparable sales rose marginally, shares tank

Target's holiday comparable sales rose marginally, shares tank“While we knew this season was going be challenging, it was even more challenging than we expected,” Chief Executive Officer Brian Cornell said. Digital sales grew 19% compared with 2018’s 29% rise, Cornell said, calling the reported numbers a “tough miss”. Target’s numbers come just a week after several U.S. retailers including Kohl’s , J.C. Penney and Macy’s reported lower sales for the key shopping period, raising doubts about the broader health of the retail sector.