Panic or Profit? Truck Fleets Need to be Ready for Technology Changes
By Jack Roberts
Technology will soon alter existing jobs and create new ones. And now is the time to be considering how your fleet will navigate those changes. Photo: Daimler Trucks North America
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Henry Ford didn’t invent the automobile. He just designed a vehicle that met the needs of the vast majority of customers at the time, then went about figuring out how to build them quickly and cheaply so those people could buy his cars.
Likewise, Clessie Cummins didn’t invent the diesel engine. Rudolf Diesel did. But Cummins figured out to package the engines and make them efficient enough to work in highway trucks.
And, regardless of what you hear from time to time, the Wright Brothers did invent the airplane. Just as importantly, the figured out how to control an airplane in flight – a pretty vital concept that no one else working on heavier-than-air flight had even considered. But they soon became ensnarled in endless lawsuits attempting to protect the patents surrounding their flying machine and quickly lost the technological edge as their competitors developed more efficient airplanes and the methods to control them.
“I expect the caveman who invented the club was pretty bummed out when he showed up for a battle and found out the other guy had invented the spear.”
This sort of thing has been going on as long as technology has been around. I expect the caveman who invented the club was pretty bummed out when he showed up for a battle and found out the other guy had invented the spear. That guy probably did pretty well for a while, until the guy who invented the bow and arrow showed up on the battlefield one day.
And on and on and on…
If there’s a lesson in those little historical anecdotes, it’s that it’s important to keep in mind that nothing …Read the rest of this story
Source:: http://www.truckinginfo.com/blog/truck-tech/story/2018/01/panic-or-profit.aspx
