The announcement comes after Lyft’s management in October said it planned to expand its partnership with corporations to incentivize business travelers who outspend other riders. Lyft and its larger rival Uber Technologies Inc have struggled to convince investors they can turn a profit, with Lyft’s share price falling more than 30% since going public in March. Under the new offer, launching on Jan 13, members of Chase’s Sapphire Reserve credit card will earn 10 rewards point on every dollar they spend on Lyft rides.
