Easily customize and send animated ecards in Gmail for any occasion
or everyday moment

TEL AVIV, Israel & NEW YORK–(BUSINESS WIRE)–lt;a href=”https://twitter.com/search?q=%24PERI&src=ctag” target=”_blank”gt;$PERIlt;/agt; lt;a href=”https://twitter.com/hashtag/Gmail?src=hash” target=”_blank”gt;#Gmaillt;/agt;–Perion
Network Ltd. (NASDAQ: PERI) announced today that Smilebox,
its consumer apps division that enables users to share their stories –
through personalized online greeting cards, invitations, slideshows and
more – has launched its new Smilebox
for Gmail Add-On. This add-on is the first of its kind, enabling
users to customize and send animated eCards to their family and friends
directly from their Gmail accounts, without any extra steps or clicks.

This add-on sets up 2019 to be a breakthrough year for Smilebox. Having
spent 2018 transitioning their product from a downloadable software to a
web-based application, the mission of Smilebox in 2019 is to become a
one-stop-shop for people to tell all their life’s stories from the
invitations that start the story to the slideshows that help people
remember them.

The Gmail add-on is a win/win, bringing convenience and fulfillment to
the sender, and joy and recognition to the recipient.

Deborah Margalit, General Manager of Smilebox, commented, “Timing and
being there in-the-moment is everything, so having an add-on that allows
you to easily send customizable greetings cards—without ever needing to
leave your Gmail — is an option that we have long worked towards, and we
are thrilled that Gmail has accepted us into their ecosystem.”

About Smilebox:

Founded in 2005 and acquired by Perion Network Ltd. (NASDAQ: PERI) in
2011, Smilebox enables people to tell the stories of their lives—big and
small—in fun, simple and creative ways with fully customizable eCards,
slideshows, invitations, collages and more. Learn more at www.smilebox.com.

About Perion Network Ltd.:

Perion is a global technology company that delivers advertising
solutions to brands and publishers. Perion is committed to providing
data-driven execution, from high-impact ad formats to branded search and
a unified social and mobile programmatic platform. More information
about Perion may be found at www.perion.com.
Follow Perion on Twitter @perionnetwork.

Forward Looking Statements:

This press release contains historical information and forward-looking
statements within the meaning of The Private Securities Litigation
Reform Act of 1995 with respect to the business, financial condition and
results of operations of Perion. The words “will”, “believe,” “expect,”
“intend,” “plan,” “should” and similar expressions are intended to
identify forward-looking statements. Such statements reflect the current
views, assumptions and expectations of Perion with respect to future
events and are subject to risks and uncertainties. Many factors could
cause the actual results, performance or achievements of Perion to be
materially different from any future results, performance or
achievements that may be expressed or implied by such forward-looking
statements, or financial information, including, among others, the
failure to realize the anticipated benefits of companies and businesses
we acquired and may acquire in the future, risks entailed in integrating
the companies and businesses we acquire, including employee retention
and customer acceptance; the risk that such transactions will divert
management and other resources from the ongoing operations of the
business or otherwise disrupt the conduct of those businesses, potential
litigation associated with such transactions, and general risks
associated with the business of Perion including intense and frequent
changes in the markets in which the businesses operate and in general
economic and business conditions, loss of key customers, unpredictable
sales cycles, competitive pressures, market acceptance of new products,
inability to meet efficiency and cost reduction objectives, changes in
business strategy and various other factors, whether referenced or not
referenced in this press release. Various other risks and uncertainties
may affect Perion and its results of operations, as described in reports
filed by the Company with the Securities and Exchange Commission from
time to time, including its annual report on Form 20-F for the year
ended December 31, 2017 filed with the SEC on March 27, 2018. Perion
does not assume any obligation to update these forward-looking
statements.

Source: Perion Network Ltd.

Contacts

Perion Network Ltd.
Investor relations
Hila Valdman
+972
(73) 398-1000
[email protected]