If there's a “new normal” in the lives of America's truckers, it's the increasing closure of roadside rest stops – depriving truckers of a good place to park, stretch their legs and… use the facilities.
The answer for truckers might be bringing the facilities with them. At least that's what one company thinks.
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My good friend and colleague Kevin Jones – editor of Fleet Owner's brother publication, American Trucker magazine – penned an insightful blog post the other day, musing about the potential pushback against autonomous vehicles (AVs) in the wake of Tesla's notorious read more
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That was the cheer that went up whenever we played limbo as children. It's also the words Chubby Checker sang in his 1962 recording of "Limbo Rock." Apparently, some are still doing it, as the world record was set in 2010 at 8.5 inches! But, what's that got to do with business and marketing? Have you seen any of these words in advertising recently?
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