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FleetUp Offers HOS App with Voice Over Capabilities

FleetUp's Voice Over HOS app is designed to assist both drivers and fleet managers in complying with the Electronic Logging Device mandate, requiring commercial carriers and drivers to use ELDs to track hours of service.

FleetUp VoHOS offers automatic voice assistance, alerting drivers to possible HOS infractions and providing step-by-step instructions on how to stay in compliance. Leveraging step-by-step voice instructions to comply with ELD regulations, the Voice Assistance feature reminds drivers to log out and end trips, complete pre- and post-DVIRs and take necessary breaks to avoid shift violations.

“FleetUp HOS was designed with safety, simplicity and ease of use in mind, not just for those managing the data, but also for the drivers who are on the forefront of being responsible for complying with ELD regulations,” said Ezra Kwak, chief technology officer at FleetUp. “As a FMSCA-certified platform, HOS violations can be eliminated when complying with Voice Assistance commands within the app.”

FleetUp VoHOS is triggered by HOS events such as trip status, remaining driving hours, potential violations, DVIR completion reminders, app training and usage.

The FleetUp HOS Companion App is available for download immediately from Google Play for Android devices and is coming soon to the App Store for iOS devices, included with any FleetUp ELD or Fleet Management subscription purchase.

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House THUD Bill Boasts Trucking Reform Riders

Image: Office of the Architect of the Capitol

The subcommittee draft for the next House Transportation, Housing and Urban Development (THUD) appropriations bill features several riders favored by trucking interests, including a long-sought measure that would preempt states from enacting laws dictating meal and rest break requirements for truckers. A similar rider is attached to the reauthorization bill covering DOT that was advanced last month by the Senate Committee on Commerce, Science and Transportation.

For several years now, trucking lobbyists have been seeking a legislative provision that would prevent individual states from enacting their own meal and rest break rules for CDL drivers, as well as to prohibit states from requiring that those drivers be paid certain types of added compensation, such as detention pay. That effort failed on Capitol Hill no less than three times last year.

Proponents of this reform have been pushing hard for Congress to more directly address state preemption of federal driver rules ever since a Supreme Court ruling in May 2015 upheld a California statute requiring a paid 10-minute rest break every four hours and a paid 30-minute meal period every five hours for truck drivers.

The House bill would also prevent the Federal Motor Carrier Safety Administration from advancing a safety-fitness determination rulemaking until the DOT Inspector General has issued certain certifications required by law.

The back story on this rider is a bit more complex. Earlier this year, the Federal Motor Carrier Administration announced it was scrapping its proposed rule on a revised methodology for issuing safety-fitness determinations for motor carriers. The agency had issued its SFD notice of proposed rulemaking back in January of last year.

FMCSA explained in a March 23 notice in the Federal Register that despite having recently announced it would next issue a supplemental notice of proposed rulemaking, it had decided ...Read the rest of this story

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Importance of Mobile Truck, Van Marketing

Reflective graphics greatly increase visibility in the dark, and are most effective for fleets that operate at night. (Photo courtesy of Vehicle Marking Systems)

According to a study performed by the American Trucking Associations (ATA), a vehicle wrap on a typical trailer makes 10 million impressions every year. That number increases to 14 million for trailers with reflective graphics and to 16 million for local delivery vans. Another study found that fleet graphics give 101 impressions per mile traveled. With so many opportunities to get eyes on your advertising, adding graphics to fleet trucks or vans can go a long way toward boosting brand recognition.

“Vehicle wraps have the lowest cost per impression in the advertising market,” said John Duever, president of Vinyl Images and Design. “You are affordably branding your company and, with the right team of operators, you are growing your company in a very positive manner.”

But what if you're new to vehicle graphics and advertising? Here's your guide to getting started. Not new to the graphics game? These tips can still come in handy.

Vehicle graphics may make a lot of impressions, but the first question on a company's mind is likely, “What is the cost?” As Duever noted, the cost per impression is typically lower than other forms of advertising. The Outdoor Advertising Association of America cites the cost per impression for vehicle wraps at $0.77 — that's about a third of the cost of a billboard ($2.18) and a fraction of the cost of a radio ad ($8.61).

Another study conducted by 3M, which measured the advertising effectiveness of fleet graphics on 10 Snapple trucks in two major metropolitan areas, found an average daily effective circulation of 6 million passers-by exposed to each truck. Tim Boxeth, marketing manager — fleet graphics, 3M Graphics, said that makes for a very ...Read the rest of this story