What if no one is ready for self-driving vehicles?

21 Jul by Vitaliy Dadalyan Tags:

How Low Can You Go?

That was the cheer that went up whenever we played limbo as children. It's also the words Chubby Checker sang in his 1962 recording of "Limbo Rock." Apparently, some are still doing it, as the world record was set in 2010 at 8.5 inches! But, what's that got to do with business and marketing? Have you seen any of these words in advertising recently?

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21 Jul by Vitaliy Dadalyan Tags:

Baldwin Filters Offers Aftermarket Filter Designed for Kenworth Models

Baldwin Filters is offering the CA30102 Channel Flow EXO air filter as an aftermarket replacement to the P611698 OE filter for Kenworth T440, T470, T660 and T800.

The CA30102 uses Baldwin's Channel Flow EXO technology which takes the fluted media design of Chanel Flow air filters and combines with proprietary structural technology. As a result, the filter is designed to be more durable and efficient than the OE version for heavy-duty engines under extreme working conditions.

“Not only are Baldwin filters tested above and beyond industry standards,” said Stefan Polywka, vice president of operations, CLARCOR Engine Mobile Group. “Our manufacturing processes exceed 6 Sigma standards, guaranteeing that every filter will meet our customers' high expectations for durability and performance.”

Baldwin Filters is a brand under the Clarcor Engine Mobile Group, global provider of engine mobile filtration. Its filtration solutions offer protection for engine-powered equipment requiring fuel, air, oil, hydraulics and coolant filtration.

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